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When Building Links: Look for Quality Over Quantity

Hi there!

Hope all is well with you and life is good!

For the longest time, ‘gurus’ have offered bundles of backlinks for sale, sometimes at atrocious prices.

It’s a well known practice and you’re probably wondering why I’m bring it up now.

One reason is that newbies and even intermediate internet marketers often fall into this nefarious SEO scheme.

You’ve seen the blurbs before in your inbox.

“Get Hundreds Of High PR Links For $29″

“Get Thousands Of ONE WAY Links To YOUR Website”

Do these sound somewhat familiar? It’s that thinking that is the trap.

Internet marketers scramble to get tons of links to their websites, thinking that if enough links are posted on their website, their rankings will be guaranteed.

While that may sound logical, in most cases it doesn’t ring true.

SEO experts have long beat the drum that it’s the quality of the links and not the quantity that is important.

You would do well to remember this quote from SEO experts:

“Having a small number of the highest quality, most targeted, authoritative and relevant links will do more for your rankings than 1000 crappy, irrelevant links.“

This kind of thought process of ‘quantity over quality’ is unproductive at the least, and is dangerous for your websites and your hoped for rankings.

So here are a few ways to help you in your backlink strategy.

First, you will be wasting precious time on building those 1,000 unproductive links.

Instead, you could be working on 10 or 20 links that are of high quality and targeted to your product or service.

If you use an automatic submitter, that still doesn’t mean you aren’t wasting time. It still will be time wasted on links that will not perform as expected, or marginally at best.

Re-inventing the wheel at this point will be doing it the hard way for you. It’s valuable time that could be better spent on other aspects of your online business.

Second, if you enjoy roller coaster search rankings, then perhaps having a steady rank that only increases over time may not be your cup of tea, LOL!

Besides, Google is not stupid, when it’s seen that your links are growing out of control versus your traffic, you will be penalized.

So besides being a waste of time, you will suffer the further indignity of being penalized by Google.

Third, you need to rethink the types of links that you get. Don’t get me wrong here, there are links that can be useful such as sponsored links and so on, or you may have considered a guest post or trading content.

Try to stay away from “Link only” links. These links, be they link directories, ‘hubs’, unranked or low ranking blogs, network profile websites or even social bookmarking websites are just “Link only” links.

They may provide a temporary boost in rankings and traffic. But for the same time and effort put into this activity, you can work with fewer websites and achieve better, longer lasting rankings and quality, targeted traffic that can only boost your bottom line.

All in all, a better backlink for your website, and isn’t this what’s important to you?

Now don’t get me wrong, these links do have a place in your linking strategy, but the important thing is to not get crazy over how many of these links you have on your website.

A more important consideration is that of relationships.

Should you be focused solely on the quantity of backlinks, especially social bookmarking websites and not spending time forging solid, rewarding relationships with high quality websites in your market that could give you good links and quality, targeted traffic, you could be wasting valuable time.

Having a few quality backlinks will benefit you for a long, long time, maybe even for a lifetime.

There are other avenues you can pursue such as revenue swaps, joint ventures, partnerships and countless other possibilities for cash flow that you can look into that would be a more valuable use of your precious time.

So the bottom line here is that spending time amassing low quality links is time that could be better spent building high quality links.

You will enjoy better and bigger online revenue and save yourself valuable time and capital by building the correct links.

So keep on keeping on, and keep coming back for more helpful information to help your online business grow and be profitable.

c ya

Hey, how’s it going?

Hope all is well with you and life is good!

This time around, what we have for you is a quick dissertation on the ‘Sales Funnel’, one of the many marketing concepts out there.

But, don’t dismiss this as a lightweight subject, the ‘Sales Funnel’ is the core of most if not all the sales systems currently being taught. Once this is mastered, your earnings should at least improve, if not skyrocket.

This article is by our good friend Marlon Sanders, a well respected and highly successful internet marketer.

While not totally in depth, there’s enough here for you to build a money making enterprise, so read it closely!

Without further ado, our good friendMarlon Sanders….

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>>>>>> How To Stuff Your Funnel <<<<<
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How To Stuff Your Funnel Full Of Potential Buyers
And Create A Pipeline of People Ready To Spend Money With You

(If you aren't making the sales you want or you aren't sure how to get 'em, this will show you the simple, proven process)

Save this article for reference and use it as a reminder

By Marlon Sanders

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It's funnel time!

Your marketing funnel?

Do you have one? If you don't, it's time you start TODAY! You don't have to spend forever putting your marketing funnel together.

The big picture of the Marlon Sanders Marketing System is simple:

1. You target a group of people
2. You find out what they want to buy
3. You sell it to them

Your marketing funnel is step three. This is where you start building a backlog of potential buyers for your product or service.

You keep stuffing them in your funnel, stuffing them in your funnel, stuffing them in your funnel -- and pretty soon SALES will come out.

The way it works is you cram your funnel full of potential buyers. These potential buyers are what we in marketing call "prospects", which is short for potential buyers.

Then you send out emails or even text messages and cultivate your potential buyers with non-threatening calls to action. And you move them to the point of being a buyer.

The FIRST SALE is something that's easy. You don't want to go for the big sale right away. Just something nice and easy.

Then you build the relationship and go from there.

How do you GET the prospects into your marketing funnel?

The key to that is something simple, easy and non-threatening. Look at it like the old days when you were dating.

You maybe went for coffee or a simple lunch. That's what you're doing with your prospects:

"Hey, you wanna grab a cup of coffee?"

NOT: "Hey, do you wanna go out for dinner, get stuck with me all night long, feel obligated to see a movie you don't care about and possibly have a really awful time!"

Anyway, after that cup of coffee, next thing you know, you're married, have mortgage and car payments, 2 kids in college and retirement staring down the barrel at you!

That's called "the back end!"

So this is what you do to get prospects in your marketing funnel.

You offer something really simple, easy and non-threatening. This is why we typically use freebie reports, ebooks audios, CD'S or Teleseminars.

It's a coffee date.

==> The secret though is you gotta have a system that keeps putting people in your funnel.

Then you have to stay in touch with them with different offers over time. You never know WHICH day they’re going to be in the buying mood.

So send out freebies on occasion, refer them to articles or blog posts and, in general, keep in front of your prospects until they’re in a buying mood.

One of the other keys to success is knowing WHAT to offer to get people into your marketing funnel.

==> This is where doing surveys comes in.

I do surveys to find hot topics that’ll appeal to my market. By doing this, you base your marketing on data, not guesses.

You need certainty, not guesswork.

So SURVEYS properly done are a key to success.

==> Then once you know what people want, you have to package it.

A little bit of nice graphic design helps create a feeling of value for your freebie. So package it up, dress it up, and make it look attractive.

You can either learn to do a bit of design yourself using Design Dashboard, or hire someone or a combination.

I recommend the combo approach. Learn the basics yourself then also find one or two go-to designers.

The way you do this is by surfing web sites. And when you run across a good design, scroll to the bottom of the web page and see if the designer is listed at the bottom. A lot of times, designers will list their web site at the bottom of the page.

Here is where you want to go with all this:

1. You know where to find your target audience

2. You have a very attractive freebie for them

3. You have a nice presentation for it

4. You keep your offers out there all the time so people are flowing into your marketing funnel every day

5. You regularly stay in touch with the people in your funnel. You send out freebies as well as offers.

By staying in touch with people and making multiple offers, you’re trying to catch them on that day when they’re in a buying mood.

How do you get your freebie out there on a consistent basis?

a. You can run ads on blogs.

b. You can design banners and offer them to affiliates to promote with.

c. You can run Google ads.

d. You can post in forums and list your freebie in your signature line.

e. You can write articles and list your freebie in your resource box.

f. You can pay to run your banner ad on targeted forums.

g. My favorite way is via my affiliate program.

We’ve spent the past four weeks revamping the graphic design at getyourprofits.com to spruce it up and will be releasing it next week.

Is your freebie offer out there?

Is it well presented?

Do you have people regularly going into your marketing funnel?

Are you staying in contact with them regularly?

Do you have them on a list where you can easily contact them?

Do you have a conversion process to turn them from prospects into customers?

These are the bedrock of an effective marketing system.

The final thing is to remember it’s a numbers game. You need a lot of quality prospects in your marketing funnel and you have to exude effort and time to get them there.

A lot of people just don’t get the numbers. They get 100 people in their funnel and feel like they should be well-heeled already.

It’s a numbers game.

Get systems in place that STUFF your marketing funnel full of potential buyers.

Marlon Sanders

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For step-by-step help in stuffing your marketing funnel chock full and overflowing, check it out NOW!

==>> getyourprofits.com

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So, hopefully this will get your juices flowing and your brains in high gear!

Remember, if you want to get the tips that work in making money for you, bookmark us, we promise never to let you down. We don’t give out pie-in-the-sky advice, just hard hitting, hard earned tips to becoming successful online.

Until next time, keep the faith and keep on keeping on….

sayonara!