SUPER MONEY PRO

Five Tips to Double Your Email Open Rates!

Hey! How ya doing?

Hope all is well with you and life is good!

A lot of marketers apparently are having big problems getting their emails opened and read. Hey, your product could be the best thing since sliced bread, and your sales copy the most incredible document since the Declaration of Independence!

But it doesn’t amount to a hill of beans if you don’t have an email subject line that grabs your readers rapt attention and most importantly, open your email.

So the following 5 tips are for effectively writing email subject lines that have the potential to double the open rates of your emails.

1. Personalization attracts attention!

You can get just about 2 times as many people to read your email if you address the recipient by name. This has been proven by studies measuring email open rates.

Have you ever heard your name suddenly called out in a big crowd? Did you almost break your neck looking to see who it was?

Should it not be you that the person is calling out to, I bet you still looked around as an automatic reaction, eh?

Upon hearing your name, your attention was instantly directed to the caller.

Now imagine you send out email personalized with the recipient’s name, it’s as if you called out to them in a crowd. That’s the attention getting power personalized email has over non-personalized email.

2. Subject lines should be SHORT!

K.I.S.S. – Keep It Short and Sweet! Testing has shown that subject lines consisting of 35 characters or less are far more prone to be opened than ones with longer subject lines.

Detail is not needed in the subject line, but you do need to create a sense of urgency or at least arouse the recipient’s curiousity. An example would be…

Aramis, I’m calling it quits.

or…

Could This Be Yours Leroy?

Some email programs do cut off the end of the subject line (more common than you may think), so doing this will still get the gist of your subject line through.

3. Don’t capitalize all of the words!

In the cyber world, when you use all UPPER CASE words, you will appear as if you are screaming your head off or at the very least SHOUTING!

Take for an example, if you sent a friend an email that said in the subject line:

what are your plans for tonight?

but instead you typed in:

WHAT ARE YOUR PLANS FOR TONIGHT?

Which one do you think he or she would think that you are getting in their face?

Which one do you think appears more friendlier? Sufficient reason for not having your subject line all capitalized.

If your email subject lines appear to be personal emails from family and friends, the more apt your emails will be opened.

Again, suffice to say, keep it friendly and you will have more people opening your emails, and possibly more sales to boot.

4. Using a what’s-in-it-for-me benefit to grab interest!

Including a major benefit that your readers will get when they read your email is a powerful way to get your emails opened.

Saving money, saving time, making their lives easier, these are things that catch a reader’s attention. Take this for example…

‘Wally, here’s a $97 gift just for you!’

If possible, putting the most important benefit in the beginning of your subject line will help to improve your email open rates.

5. The content of your email and the subject line should match up!

Listen, this one is a no-brainer.

If you are pulling a practical joke on a friend, this just might work. But if you are trying to sell something, don’t go fooling or tricking the customer.

Believe me, nothing irritates a person more than to have his chain yanked while being to be sold to!

So make sure the carpet matches the drapes, if you know what I mean.

In other words, if you have something such as “Barney, make $400 in 4 hours” in the subject line, you better have a darn good sales pitch to back this up, and the sooner the better in the copy.

Failing to do this can lead to your followup emails being ignored.

Don’t let your readers feel cheated and let down, trust me, they will not be in the mood to buy anything from you, let alone read your emails.

By following these simple tips, your email open rates should zoom to 30%, 40%, and even 50%, and your earnings should increase because now you’ve earned the trust of your customers.

For more tips and advice on how to make money online, bookmark this site. You won’t regret it!

So until next time, keep the faith and keep your eye on the ball…

ciao!

Hey, how’s it going?

Hope all is well with you and life is good!

This time around, what we have for you is a quick dissertation on the ‘Sales Funnel’, one of the many marketing concepts out there.

But, don’t dismiss this as a lightweight subject, the ‘Sales Funnel’ is the core of most if not all the sales systems currently being taught. Once this is mastered, your earnings should at least improve, if not skyrocket.

This article is by our good friend Marlon Sanders, a well respected and highly successful internet marketer.

While not totally in depth, there’s enough here for you to build a money making enterprise, so read it closely!

Without further ado, our good friendMarlon Sanders….

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>>>>>> How To Stuff Your Funnel <<<<<
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How To Stuff Your Funnel Full Of Potential Buyers
And Create A Pipeline of People Ready To Spend Money With You

(If you aren't making the sales you want or you aren't sure how to get 'em, this will show you the simple, proven process)

Save this article for reference and use it as a reminder

By Marlon Sanders

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It's funnel time!

Your marketing funnel?

Do you have one? If you don't, it's time you start TODAY! You don't have to spend forever putting your marketing funnel together.

The big picture of the Marlon Sanders Marketing System is simple:

1. You target a group of people
2. You find out what they want to buy
3. You sell it to them

Your marketing funnel is step three. This is where you start building a backlog of potential buyers for your product or service.

You keep stuffing them in your funnel, stuffing them in your funnel, stuffing them in your funnel -- and pretty soon SALES will come out.

The way it works is you cram your funnel full of potential buyers. These potential buyers are what we in marketing call "prospects", which is short for potential buyers.

Then you send out emails or even text messages and cultivate your potential buyers with non-threatening calls to action. And you move them to the point of being a buyer.

The FIRST SALE is something that's easy. You don't want to go for the big sale right away. Just something nice and easy.

Then you build the relationship and go from there.

How do you GET the prospects into your marketing funnel?

The key to that is something simple, easy and non-threatening. Look at it like the old days when you were dating.

You maybe went for coffee or a simple lunch. That's what you're doing with your prospects:

"Hey, you wanna grab a cup of coffee?"

NOT: "Hey, do you wanna go out for dinner, get stuck with me all night long, feel obligated to see a movie you don't care about and possibly have a really awful time!"

Anyway, after that cup of coffee, next thing you know, you're married, have mortgage and car payments, 2 kids in college and retirement staring down the barrel at you!

That's called "the back end!"

So this is what you do to get prospects in your marketing funnel.

You offer something really simple, easy and non-threatening. This is why we typically use freebie reports, ebooks audios, CD'S or Teleseminars.

It's a coffee date.

==> The secret though is you gotta have a system that keeps putting people in your funnel.

Then you have to stay in touch with them with different offers over time. You never know WHICH day they’re going to be in the buying mood.

So send out freebies on occasion, refer them to articles or blog posts and, in general, keep in front of your prospects until they’re in a buying mood.

One of the other keys to success is knowing WHAT to offer to get people into your marketing funnel.

==> This is where doing surveys comes in.

I do surveys to find hot topics that’ll appeal to my market. By doing this, you base your marketing on data, not guesses.

You need certainty, not guesswork.

So SURVEYS properly done are a key to success.

==> Then once you know what people want, you have to package it.

A little bit of nice graphic design helps create a feeling of value for your freebie. So package it up, dress it up, and make it look attractive.

You can either learn to do a bit of design yourself using Design Dashboard, or hire someone or a combination.

I recommend the combo approach. Learn the basics yourself then also find one or two go-to designers.

The way you do this is by surfing web sites. And when you run across a good design, scroll to the bottom of the web page and see if the designer is listed at the bottom. A lot of times, designers will list their web site at the bottom of the page.

Here is where you want to go with all this:

1. You know where to find your target audience

2. You have a very attractive freebie for them

3. You have a nice presentation for it

4. You keep your offers out there all the time so people are flowing into your marketing funnel every day

5. You regularly stay in touch with the people in your funnel. You send out freebies as well as offers.

By staying in touch with people and making multiple offers, you’re trying to catch them on that day when they’re in a buying mood.

How do you get your freebie out there on a consistent basis?

a. You can run ads on blogs.

b. You can design banners and offer them to affiliates to promote with.

c. You can run Google ads.

d. You can post in forums and list your freebie in your signature line.

e. You can write articles and list your freebie in your resource box.

f. You can pay to run your banner ad on targeted forums.

g. My favorite way is via my affiliate program.

We’ve spent the past four weeks revamping the graphic design at getyourprofits.com to spruce it up and will be releasing it next week.

Is your freebie offer out there?

Is it well presented?

Do you have people regularly going into your marketing funnel?

Are you staying in contact with them regularly?

Do you have them on a list where you can easily contact them?

Do you have a conversion process to turn them from prospects into customers?

These are the bedrock of an effective marketing system.

The final thing is to remember it’s a numbers game. You need a lot of quality prospects in your marketing funnel and you have to exude effort and time to get them there.

A lot of people just don’t get the numbers. They get 100 people in their funnel and feel like they should be well-heeled already.

It’s a numbers game.

Get systems in place that STUFF your marketing funnel full of potential buyers.

Marlon Sanders

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For step-by-step help in stuffing your marketing funnel chock full and overflowing, check it out NOW!

==>> getyourprofits.com

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So, hopefully this will get your juices flowing and your brains in high gear!

Remember, if you want to get the tips that work in making money for you, bookmark us, we promise never to let you down. We don’t give out pie-in-the-sky advice, just hard hitting, hard earned tips to becoming successful online.

Until next time, keep the faith and keep on keeping on….

sayonara!

No Cost Marketing: Blogging

Hope all is well with you and life is good!

Here is a word you may have heard a lot about lately.

Blog.

The word blog stands for ‘Binary Log’, hence, blog.

It first appeared in 1999, an online diary, a digital journal. For the first few years of it’s existence, it was a relatively unknown phenomenon, the baliwick of geeks.

In the last few years, it has taken on a new life with teenagers using online blogs to vent their feelings and thoughts. Sad or happy, anger or triumph, whatever is on their mind went into the blog.

With such a large presence, it attracted hungry marketers. Using blogging as a marketing method has been a boon to marketers, as it it didn’t cost a penny.

So what is blogging now?

It started as an online binary log, but now the popular term is web log. In this day and age, the old school method of paper and pen diaries has become passe.

Now with the advent of the internet and the World Wide Web, anyone with a half decent computer and at least a telephone line can set up a blog.

A blog can be utilized just for fun, or used to conduct business.

Using a blog for your online business is a wonderful way to put your services or products in front of many eyes. Your online marketing efforts can be boosted through the use and help of blogging, here are some helpful tips:

A. Making your customers and clients aware of changes on your blog or website is an important detail. Announce your new affiliate websites or products on your blog.

B. Tracking your marketing and business plans and objectives will be easier, and will be seen by everyone who subscribes to your blog. Even better, this archived information is searchable by web surfers. Accessibility is a good thing.

C. Your opinions, reviews or advice on products or services related to your niche can prove to your being perceived as an ‘expert’. With a blog, you can publish with ease anytime you want.

D. To improve your page rank, back links to authority sites are needed. Well written articles will help this process. Links to affiliates can be added to your blog to earn more money.

E. Using your blog to gauge response from your readers will help in your marketing efforts. This feedback will be of immense help in improving your services and products, as well helping to determine what your market needs and wants.

F. Having good, fresh content on your blog will attract other bloggers, and they will include you on their favorites list by linking to your blog.

Setting up a blog is relatively easy to do. A couple of tips to help you get a blog set up are to obtain blogging software such as Wordpress, you can use a service such as LiveJournal, or go to www.blogger.com and sign up for free.

Searching on Yahoo or Google will bring literally hundreds of solutions to help you get started blogging and on your way to making money.

Blogging can be fun and profitable, get blogging today!

Hope all is well with you and life is good!

No big announcements here, just a short posting to let you know what we are going to do in the forthcoming months.

One of the little disasters we suffered along the way here is that we lost our database of past postings.

So we will post those postings again for those who missed them or would like to peruse them again.

Interspersed with them will be new postings, just to spice up the mix, LOL!

So come on back for the reruns and new musings here on supermoneypro.com.

later gator

Customer Service, Not Customer Go Away!

Hope all is well with you and life is good!

Well, it’s been a long and arduous journey, but supermoneypro is back in the saddle, and hopefully barring any unforseen pitfalls, we’re back for the duration.

We do apologize for the unseemly hiatus, but as everyone knows, stuff happens, LOL!

Which brings us to our blog topic, Customer Service.

Do you online business owners cringe when you hear these two words?

This is the part of the business that the vast majority of online business owners wish would just go away.

But, customer service is a foundational part of your business strategy, and if it isn’t, could very well explain one reason why you are not successful.

Haven’t you ever bought something that you weren’t happy with, something that didn’t work, broke or otherwise was unsuitable for you?

How would you have felt if the merchant you bought it from told you to go jump in the lake or otherwise gave you the run around?

Exactly.

Now imagine that it’s your customer, would you do the same thing to him or her?

Hopefully, you would do the right thing and make it right for your customer, even if that meant returning his or her money.

Your online reputation is built on trust and integrity, and customer service is an integral part of that formula.

Believe me, if it got out that you couldn’t be trusted and your integrity was suspect, it wouldn’t matter what you did to stem the damage, for the damage has already been done.

In my experience, I found very few internet marketers who possessed these two vital qualities.

Two who I can freely and expressly say possess these qualities are Mke Barcus over at resellitforprofit.com and Terry Jett at jettdigitals.com.

Both of these fine people were able to help me with my purchases from them.  In fact, they both went over and beyond to insure that I was satisfied.

Mike and Terry, I thank you here on this public forum for being so kind and generous to me in my time of need.

Both offer digital products that are fresh, new and innovative. 

Mike’s website, resellitforprofit.com is based on the membership model, while Terry at jettdigitals.com offers products at very generously discounted prices.  Both sites are easy to navigate and use.

But it’s their committment to customer service that makes them stand out among gazillion websites found on the internet.

There are others such as Kathe and Denise at wackygirls.com who also offer friendly customer service and have no problem in making sure that their customer is happy and satisfied with their purchase.

But in my eyes, both Mike at resellitforprofit.com and Terry at jettdigitals.com offer customer service that truly stands out.

Take my word for it, if you have a problem with your purchase at either site, you will be given the best customer service.

A word to the wise though, it is never good manners to go in with all guns ablazing.  If you request help in a calm, respectful manner, you will be treated like a king.

But if you start a six-alarm conflagaration and leave a smoking crater in your quest for customer satisfaction, I guarantee that you will not be treated very well.

Yes, there are those miscreants on the internet who deserve such treatment, but first try the sane approach and if you don’t get satisfaction or are just plain ignored, then escalation may be your only recourse.

The best thing to do is deal with legitimate merchants, I mean if the offer sounds to good to be true, well guess what, it is.

It’s the gullible who fall for the pie-in-the-sky claims, and I pretty sure that you aren’t one of those kind of people, right?

So it pays to do your due diligence and research, but as you know, buying is about emotions as anything else.

Keep your wits about you as you read the hype filled, get rich quick offers that pour into your email inbox.  In all of that caca you will find diamonds.

For starters, visit www.resellitforprofit.com and www.jettdigitals.com, to see how it’s done and for products that are highly profitable to sell.

So until next time, keep the faith, and keep your eyes on the ball.

c ya

P.S. I’m not making any money off of this, this is from the heart.  But, I hope to join the affiliate program for both Mike and Terry at a later date.